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Analytics & audience

Plausible

Clean, cookie-free and GDPR-compliant analytics — everything fits on a single dashboard.

About Plausible

Plausible makes an unusual bet: everything that matters should fit on one page. Traffic sources, top pages, countries, devices, goals and conversion rates are read at a glance, with no tree of reports to navigate. It is a deliberate design choice, and it is what makes the tool readable by a whole team rather than only by the person who configured it.

Measurement is cookie-free and uses no persistent identifier: no visitor is tracked from one site to the next, and no personal data is stored. On your own VPS, the community edition relies on PostgreSQL for configuration and ClickHouse for events — that column-oriented store is what keeps dashboards instant at high volume, and it is also why 2 GB of RAM are required at start-up.

What gets installed

Ready when the VPS starts

Compatible OS
Choice of Linux distributions
Application
Plausible
Tech stack
DockerPostgreSQLClickHouse
Minimum RAM
2 GB
Minimum CPU
2 vCPU
Default port
8000
Access
root over SSH

Key features

  • A single dashboard: traffic, sources, pages, countries, devices and goals
  • Cookie-free and with no persistent identifier — no consent banner required
  • Tracking script of roughly 1 KB, the lightest in the catalogue
  • Goals, custom events and revenue attribution
  • Weekly or monthly email reports, plus a public sharing link
  • UTM tags read natively for campaign tracking

When to use this solution?

Product or marketing team

Show one dashboard the whole team can read, with no training and no custom report configuration.

High-traffic site

ClickHouse absorbs high event volumes while keeping the display instant, where a classic relational database starts to struggle.

Strict compliance requirement

No cookies, no personal data, hosted on your own server: the processing chain documents itself in three lines.

Guide

Deploy Plausible on your VPS

  1. Create the VPS

    Plan for 2 GB RAM and 2 vCPU minimum: Plausible runs three containers (application, PostgreSQL, ClickHouse). The "Plausible" template installs the whole set in one step.

  2. Set the public address

    Before first start-up, the instance's public address must be the one you will actually reach it on: it is what builds sharing links and email reports.

  3. Create the account and first site

    Open your domain on port 8000. The community edition creates the administrator account on first access, then asks for the domain you want to measure.

  4. Add the script and verify

    Paste the provided script before </head>, then visit a page from another browser: the real-time visitor counter should react within seconds.

Frequently asked questions

Questions about Plausible

← Back to Analytics & audienceAll applications
Because the stack is not the same. Plausible stores events in ClickHouse, a column-oriented database that reserves memory to keep aggregations instant at high volume. Umami writes to PostgreSQL alone. It is a trade-off: more RAM at rest, but dashboards that do not slow down as traffic grows.

Embed the deploy button

Maintaining a project that uses Plausible? This button lets your readers deploy it on a VPS in one click, without reading Docker documentation.

Deploy Plausible on ServOrbit
Markdown
[![Deploy Plausible on ServOrbit](https://servorbit.com/brand/deploy/button.svg)](https://servorbit.com/vps-cloud?template=analytics-plausible&utm_source=deploy-badge&utm_medium=referral&utm_campaign=analytics-plausible)
HTML
<a href="https://servorbit.com/vps-cloud?template=analytics-plausible&utm_source=deploy-badge&utm_medium=referral&utm_campaign=analytics-plausible"><img src="https://servorbit.com/brand/deploy/button.svg" alt="Deploy Plausible on ServOrbit" height="40"></a>

The button points to a VPS order with the template preselected. The image is served from servorbit.com — nothing to host on your side.

Need help?

Browse our help center and FAQ, or reach our team — callback, WhatsApp or email.

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